The challenge taken up by our team and Gilles Elie dit-Cosaque was to create a relevant graphic charter in perfect symbiosis with the Story Telling of the brand Rhum Opportune 1791®.
Everything is in the symbolism. The flight of the birds represents freedom regained. On each label, there is an anecdote about historical facts or parts of Opportune's life in his time in relation to sugar cane and rum.
As you can see, this graphic charter is signed by Gilles Elie-Dit-Cosaque, author and film director. We invite you to browse through his work on his website www.lamaisongarage.fr